Lack of focus doesn’t mean lack of ambition or lack of interest when it comes to your podcast (or anything). If you’re looking for help to be more productive and motivated, then listen on, friend.
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Stories matter. Visibility matters. Human rights matter. Justice matters. Black lives matter. And as podcasters, we have the power to communicate that and to contribute to a larger conversation on diversity and inclusion.
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Affiliates are brand ambassadors / advertisers for products they like. It’s a win / win / win: Monetary win for affiliate; new customers for brand; problem solved for the affiliate’s audience. Here’s how to do affiliate marketing right as a podcaster.
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Most first attempts at in-person podcast interviews sound amateurish at best. Lots of mic bleed and echoey reverb. Idelle Erickson returned to Podcasting Step by Step to teach us how to clean up our podcast recordings.
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The Girl Scouts’ mission is to build girls of ‘courage, confidence, and character.’ Idelle Erickson aims to do the same with Girl Talk, the podcast she produces for them.
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Are you using Pinterest to promote your podcast yet? Now is the time! Pinterest isn’t a social media channel, it’s the world’s most powerful visual search engine. Think 'Google’ rather than ‘Instagram.’
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if you’re like me, you love listening to podcasts and taking notes on all the great ideas you want to try. But how often do you implement them? Now is the time for creative action.
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If you want to become a binge-worthy podcaster with a message that resonates, you have to know what you stand for and understand who you are at a deep level. One way to get clarity on this is through Myers Briggs, an assessment that helps us better understand ourselves others.
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Podcasting Step by Step is celebrating its 1-year anniversary! In honor of the occasion, until March 18, I’m offering my listeners $100 off my online course, Podcast Launch Academy.
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How is your audience feeling right now, and how do you want them to feel after they listen to your show? How do you want them to feel when they think about you 10 years from now?
These feelings are your legacy. They are your brand.
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Interested in starting a podcast editing side hustle, or full-fledged editing career? Steve Stewart has sage advice on how to get your business off the ground by building relationships.
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Are podcast conferences worth it? They can be very valuable, but you need to have a plan before you get there.
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What is a podcast media host? Great question. A media host gets your podcast out into the world. Here’s why you need one.
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Considering a co-hosted podcast? Stop! Before you proceed, listen to my conversation with Lyn Lindbergh on how to set up a co-hosted show that doesn’t end in divorce.
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Want to take your podcast on the road? On Podcasting Step by Step, I walk you though my 5-step plan for recording while traveling.
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Let’s say you’ve landed your dream sponsor. You want to make them happy, right? This means creating ads that delight your listeners and motivate them to buy. Learn how with Lisa Orkin.
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I’m speaking at Podfest this year, and I want you to come with me! Enter to win a ticket to the conference.
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The most profitable way to make money through podcasting is to promote your own products and services on your show, and what’s a better business than an online course? This work-from-anywhere revenue stream is the easiest way to make location independent living and/or living abroad possible.
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SEO stands for Search Engine Optimization. When we ‘do’ SEO for our podcasts, we’re optimizing our content so that it’s searchable, meaning we’re using keywords that human beings are typing into Google to find an answer to their problems. The critical phrase here is human beings.
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Life is all fun and games when people are five-starring your podcast all over the place. But what happens when someone one-stars your show or leaves you a bad review in Apple Podcasts? Well, it feels bad, of course. But we can transform that negative energy from random haters into something that benefits us.
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